The Reality Principle



Once you have decided upon your values, vision, mission, purpose, and goals, the next step is for you to analyze your starting point. Exactly where are you today, and how are you doing, in each of the important areas of your life, especially as they relate to your goals?

Jack Welch, CEO of General Electric for many years, once said that the most important quality of leadership is the “reality principle”. He defined this as the ability to see the world as it really is, not as you wish it were.

If you want to be the best you can be and achieve what is truly possible for you, you must be brutally honest with yourself about your point of departure. You must sit down and analyze yourself in detail to decide exactly where you are today in each area.

Brian Tracy

A Company is A Culture




We do better in cultures in which we are good fits. We do better in places that reflect our own values and beliefs. Just as the goal is not to do business with anyone who simply want what you have, but to do business with people who believe what you believe, so too is it beneficial to live and work in a place where you will naturally thrive because your values and beliefs align with the values and beliefs of that culture. 

Now consider what a company is. A company is a culture. A group of people brought together around a common set of values and beliefs.

The goal is not to hire people who simply have a skill set you need, the goal is to hire people who believe what you believe.

The goal is to hire those who are passionate for your WHY, your purpose, cause and belief, and who have the attitude that fits in your culture. Once that is established, only then should their skills set and experience be evaluated.

Great people don’t hire skilled people and motivate them, they hire already motivated people and inspire them.

Simon Sinek 

Seven Keys to Goal Setting


The first key is that goals must be clear, specific, detailed, and written down.

The second key to goal setting is that goals must be measurable and objective. They must be capable of being analyzed and evaluated by a third party.

The third key is that goals must be time bounded, with schedules, deadlines, and sub deadlines. If you don’t achieve a goal by that deadline, you set another deadline – and, if necessary, another – and work toward that until you finally succeed.

The fourth key to goal setting is that your goal must be challenging.  They must cause you to stretch a little bit. They must be beyond anything you have accomplished in the past. Your goal should have about a 50 percent probability of success.

The fifth key is that your goal must be congruent with your values and in harmony with each other.

The sixth key is that your goals must be balanced among your career or business, your financial life, your family, your health, your spiritual life, and your community involvement.

The seventh key is that you must have a major definite purpose for your life.  You must have one goal that, if you accomplish it, can do more to help you improve your life that any other single goal.

Brian Tracy